Aguilar Productions Multicultural Marketing Midwest Conference 2007

"PROVEN WAYS TO BUILD YOUR BRAND IN THE “MULTICULTURAL ECONOMY

The U.S Emerging African Market, includes U.S. Population immigrants from Somalia, Ethiopia, Sudan, Liberia, Nigeria and Cameroon and Kenya. This market, with population centers in San Diego, CA, Washington D.C., New York, Los Angeles, CA, Columbus Ohio and the largest population in Minneapolis/ St. Paul, MN, is now a 50 Billion Dollar market in the U.S. and growing. This conference will present the “1st national marketing research study of this market” This is a market that your company or organization should be looking at for growth in the near future and beyond.

The Asian-American market represents one of the most lucrative markets in the U.S.. Asian-Americans lead all categories in household income, disposable income, internet usage, business ownership, management positions and education excellence. Do we have to say more!!!

This conference presents experts from the Multicultural world of advertising, marketing and research, who will present strategies, case studies and proven techniques to help you reach these growing consumer segments….This is a “must” conference…Please join us.

The 5th Annual

MULTICULTURAL MARKETING
MIDWEST CONFERENCE

Focus on the U.S. Emerging African Market

April 28, 2009
8:00 a.m. - 3:00 p.m.
Minneapolis Hilton Hotel

Registration Fee: $195.00

Non-Profit Rate: $100.00

Student Registration Fee: $75.00

REGISTER HERE

Sponsors

Premier Marketers Share Their Marketing Strategies

REGISTER HERE

	David Morse New American Dimensions Los Angeles, CA David Morse is President and CEO of New American Dimensions, the nation’s leading multicultural market research and consulting firm. David is a high-profile authority in the multicultural marketing industry and his company advises clients that include Fortune 100 executives, marketers and key business leaders. David is co-author , and will be presenting the 1^st of it kind, U.S. Emerging African Market Research Study., and participate in panel discussions on both the Asian and Emerging African markets.
	Dr. Bruce Corrie Concordia University Saint Paul, MN Dr. Bruce Corrie is Dean of the Business Department at Concordia University and is a leading expert on the demographics and buying power of the multicultural consumer segments in the Midwest. Dr. Corrie is co-author of the U.S. Emerging African Research Study and will be presenting and moderating a panel to discuss the results and next steps in U.S. Emerging African consumer marketing.
	Martin Mohammed African Chamber of Commerce Minneapolis, MN Martin Mohammed is founder of the African Chamber of Commerce in Minnesota and founder of the United States African Chamber of Commerce, with headquarters in Washington D.C. The African Chamber of Commerce is presenter of the U.S. Emerging Market Study and will participate in several panel discussions at the conference. Mr. Mohammed will also present a welcome at the conference Luncheon.
	Nkajlo V. Vangh VH Business Consulting , LLC Saint Paul, MN Mr. Vangh is a leading business and community leader in the Midwest and his company, VH Business Consulting works with companies and organizations interested in the U.S. Asian-American market, both in the United States and in Southeast Asia. Mr. Vangh will participate in the presentation of the Hmong, Lao consumer focus group presentation which will debut at this conference.
	Lee Yang Chang American Family Insurance Woodbury, MN Lee Yang is a successful agent for American Family Insurance who in a short time has become a leader in marketing to the Asian community in the Twin Cities.
	Richard T. Venegar Milestone Growth Fund Richard T. Venegar is the President and CEO of Milestone Growth Fund. Venegar has over 27 years of private equity experience, with a strong focus on the underserved domestic market. Venegar joined Milestone in February 2007. Prior to Milestone, Venegar was a senior vice president of Pacesetter Capital Group, a $200+ million private equity fund based in Dallas, Texas.
	Sang Moua Hmong Today Sang Mouacheupao is the founder and driving force behind Hmong Today, a national newspaper and website serving the ever-growing Hmong community In its sixth year of publication, Hmong Today has grown to become a household icon within the community. As the only Hmong owned, Hmong operated newspaper in the world, Hmong Today remains a key element to bringing the Hmong community into the informational age and beyond.
	Rico Her Simple Advertising Rico Her is co-founder and owner of Simple Advertising, a retail marketing and advertising agency that serves local business. Mr. Her received his bachelor’s and master’s degree at California State University, Sacramento. He has owned several businesses throughout the twin cities and is on the Board of Director of the Minnesota Hmong Chamber of Commerce. Mr. Her has extensive professional marketing and advertising expertise along with a vision of helping local small and large businesses grow.

AGENDA

5th Annual
Multicultural Marketing
Midwest Conference
April 28, 2009
Hilton Minneapolis
8am to 3pm

8 - 9am
Registration & Breakfast

9-9:05 am
Opening Remarks
Rick Aguilar
Aguilar Productions

9:05-10:00 am
Marketing Insights for Targeting Hmong, Lao Americans
Focus Group Videos
Presented by
David Morse, New American Dimensions

10-10:30 am
Panel Discussion
Asian Marketing in the Midwest

10:30-11:00 am
COFFEE BREAK

11-12:30 pm
U.S. Emerging African Market Research Study
Presenters:
David Morse, New American Dimensions
Dr. Bruce Corrie, Concordia University

12:30-1:30 pm
LUNCHEON

1:30- 2:30 pm
Panel Discussion
Marketing to the African Consumer

2:30-2:55 pm
Final Q & A

3:00 pm
Closing Remarks